i've been running a vlog for a few months, now. back in november, i was filming myself walking through downtown detroit - it was just meant to get an ambient concept of my living conditions. i happened to walk by a bar that was playing beat it, in the background. totally accidental. yet, sony claimed the entire video and wouldn't budge on it. i had no desire to fight it, so i just reuploaded with the section cut out.

but, think about the ramifications. suppose you're recording a conversation of you and a friend in a bar, and your camera picks up the radio. it would seem that the rights holder for the song on the radio would take over monetization for the entire video - regardless of how inconsequentially background it is.

there's no algorithm for copyright law. they need to have people involved.