even the taste has gone to shit. it used to have a nice, italian, olive-y taste. now, all the heart-clogging whey and palm oil has ruined the olive taste and made it taste bland, like butter. butter has no taste; the taste of butter, like it's texture, is boring and gross.
when i buy margarine, i am buying margarine, not butter. i don't want my margarine to taste or look like butter, i want it to taste and look like margarine. it's not a substitute for butter. butter is disgusting and something i don't want in my diet - i am not seeking to replace butter, i am seeking to abolish butter.
now, i am looking for a margarine substitute to replace the margarine they ruined and i want it to look, taste, melt, smell and fry like margarine.